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Saturday, January 10

8:00am - 5:00pm

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5:30pm - 7:00pm

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Sunday, January 11

7:45am - 8:30am

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8:30am - 9:15am

Javits North, Level 5

9:00am - 5:00pm

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9:15am - 9:45am

Javits North, Level 5

9:30am - 10:00am

Expo, Level 1, Expo Stage 5

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

9:45am - 10:15am

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Javits North, Level 5

10:15am - 10:45am

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

11:00am - 11:30am

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11:00am - 11:30am

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

11:45am - 12:15pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 5

Expo, Level 1, Expo Stage 4

12:00pm - 12:30pm

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12:10pm - 12:40pm

1:00pm - 1:30pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

1:30pm - 2:00pm

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2:00pm - 2:30pm

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2:00pm - 3:00pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

2:30pm - 3:00pm

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Javits North, Level 5

3:00pm - 3:30pm

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3:00pm - 3:30pm

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Javits North, Level 5

3:15pm - 3:45pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

3:30pm - 4:00pm

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4:00pm - 4:30pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

4:00pm - 5:00pm

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6:00pm - 10:00pm

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Monday, January 12

7:45am - 8:30am

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8:30am - 9:15am

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Javits North, Level 5

9:00am - 5:00pm

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9:15am - 9:45am

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Javits North, Level 5

9:15am - 10:00am

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

9:45am - 10:15am

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Javits North, Level 5

10:15am - 10:45am

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

11:00am - 11:30am

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11:00am - 11:30am

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

11:45am - 12:15pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

12:00pm - 12:30pm

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12:30pm - 1:15pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

1:00pm - 1:30pm

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1:30pm - 2:00pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

1:45pm - 2:15pm

2:00pm - 2:30pm

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2:15pm - 3:00pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

2:30pm - 3:00pm

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Javits North, Level 5

3:00pm - 3:30pm

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Javits North, Level 5

3:15pm - 3:45pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

3:30pm - 4:00pm

As the retail landscape rapidly evolves, staying ahead demands bold vision, strategic innovation, and people-forward leadership. In this candid conversation, Ulta Beauty CEO Kecia Steelman joins Bobby Stephens, Principal at Deloitte Consulting LLP, to share how Ulta is shaping the future of beauty through its Ulta Beauty Unleashed strategy. Discover how Ulta focuses on driving profitable growth and increasing market share in the beauty and wellness sectors, curating a diverse product assortment across all categories, fostering authentic customer connections, expanding its omnichannel presence, and strengthening customer loyalty through an expanded membership base and personalization. This session goes beyond theory – delivering insights into the leadership mindset and operational blueprint behind one the largest beauty retailers, and helping equip attendees with actionable strategies toward driving transformation and profitable growth.

4:00pm - 4:30pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

4:00pm - 5:00pm

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7:00pm - 9:00pm

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Tuesday, January 13

8:00am - 8:45am

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8:45am - 9:15am

Javits North, Level 5

Gary Vaynerchuk – serial entrepreneur, brand builder, and CEO of VaynerMedia – joins the NRF 2026 Main Stage to challenge, inspire, and energize the retail industry. In this no-holds-barred fireside chat, Gary will share his unfiltered take on what it takes to win in today’s attention economy, where consumer expectations shift overnight and brand loyalty is earned in seconds. He’ll unpack how retailers can harness emerging platforms, AI, influencer culture, and content at scale to stay relevant and drive growth. Expect sharp insights on leadership, marketing, and customer obsession—delivered with Gary’s trademark energy. Whether you’re a legacy retailer or a disruptive startup, this session will push you to think bigger, move faster, and connect more authentically with the people who matter most: your customers.

9:00am - 4:00pm

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9:15am - 9:45am

Join this inspiring panel discussion to hear from the global presidents of VF Corp's powerhouse brands – The North Face, Timberland, and Vans - about their collective strategies to spur new stakeholder value across the organization. Together, these dynamic leaders will discuss how they’re shaping VF’s growth strategy and redefining what it means to align each brand with its unique community of core consumers. They’ll share insights on staying connected to customer needs and fostering innovation that stays true to each brand’s heritage. Hear how these leaders are navigating global shifts, advancing the company’s long-term vision, and cultivating resilience within their teams. This conversation offers a compelling look at how VF Corp. is leveraging bold leadership to make an impact in the world of outdoor apparel, footwear, and action sports.

9:15am - 9:45am

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

9:45am - 10:15am

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Javits North, Level 5

10:15am - 11:00am

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

11:00am - 11:30am

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11:30am - 12:30pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

12:00pm - 12:30pm

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1:00pm - 1:30pm

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1:00pm - 1:30pm

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1:00pm - 1:45pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

1:30pm - 2:00pm

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2:00pm - 2:30pm

Javits North, Level 5

2:00pm - 2:30pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 5

Expo, Level 1, Expo Stage 4

2:30pm - 3:00pm

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Javits North, Level 5

2:45pm - 3:15pm

Expo, Level 1, Expo Stage 1

Expo, Level 1, Expo Stage 2

Expo, Level 1, Expo Stage 3

Expo, Level 1, Expo Stage 4

Expo, Level 1, Expo Stage 5

3:00pm - 3:30pm

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3:30pm - 4:00pm

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