Startup Hub

Trailblazers redefining The Next Now

At the Startup Hub, you’ll meet the newest companies in retail making big waves with their bold, unexpected and high-impact ideas. If you’re wondering where retail ingenuity is headed, this is where you’ll find out! Your next groundbreaking partner may be waiting for you in the Startup Hub.

 
View 2025 floor plan
 

Join the Startup Hub

To exhibit in the Startup Hub, your company must have been founded in 2020 or later.

To learn more, contact Tami Sakell, VP, Sales at (202) 661-3044 or sakellt@nrf.com.

 
Learn about exhibiting
 

See who participated in 2025

A — C
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D — I
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K — P
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Q — T
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U — Z
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