Retail's competitive edge relies on empowering its people. Consumer dynamics are rapidly changing, setting a new bar for the pace of innovation. This session explores how Google AI is creating the new front door for the employee, accelerating innovation, enhancing creativity, and improving performance. Hear from leaders who are deploying agentic workflows to accelerate roadmaps and transform their retail value chain. We will cover practical applications, including how marketing agents leverage Gen Media to rapidly create and optimize campaigns , and how employees are using AI to live life differently across coding, marketing, and merchant functions. Discover how integrating Google AI with existing systems reduces organizational friction, and ensures back-of-house operations - from supply chain to payroll - run with unprecedented efficiency.