< Full Agenda
New Technology (AR, VR, ML)/Payments/Robotics,
Store/Customer Experience,
Supply Chain/Operations,
Agentic AI,
AI
Featured Session

Agentic commerce in action: How URBN meets shoppers where they are

URBN is one of the first major retailers to go live with agentic shopping, and Stripe is the financial platform powering this shift. Join Rob Frieman, CIO of URBN, and Maia Josebachvili, Chief Revenue Officer of AI at Stripe, as they discuss how URBN launched a shoppable experience on Copilot with speed, early observations post-launch, and where they see the future of agentic commerce. 

Maia Josebachvili
Maia Josebachvili

CRO of AI

Stripe

Rob Frieman
Rob Frieman

CIO

URBN Urban Outfitters, Inc.


Sponsored by:

Stripe, Inc.