Acquisition costs keep rising, inboxes are getting noisier, and 2026 is shaping up to be the year retention decides who wins in eCommerce. In this fireside-style session, Nik Sharma will interview Instant Co-Founder & CEO Liam Millward on the 10 retention strategies defining the fastest-growing brands today. Backed by data across hundreds of brands, this conversation outlines the exact playbook operators are using to turn more visitors into long-term customers through AI-powered email retention flows.

