The agentic era of commerce isn't a far-off concept; it's the immediate future your customers are demanding. With 52% of shoppers excited for a personal AI to find the best products and prices for them, the age of the automated consumer is dawning. This session unpacks exclusive data from VML’s Future Shopper 2025 report, revealing the massive opportunity for retailers to meet this demand, while also highlighting the significant operational and trust gaps that prevent success. Join VML and Kyndryl to discover how to transform your operational backbone and first-party data strategy to power seamless, efficient, and trusted brand experiences that will define the next era of retail.