Fay Shuai
Luxe Digital Marketing Management Trainee
L'Oréal USA
Fay Shuai is a recent graduate from the University of Pennsylvania and digital marketing management trainee at L’Oréal USA, where she blends data, creativity and storytelling to shape the future of beauty and culture. Originally from Oklahoma and having studied French for a decade, she brings Southern hospitality, a global perspective, and fresh Gen Z energy to the retail world. Outside the boardroom, she’s a classically trained musician turned DJ, a line dancing enthusiast, and a figure skater.
Speaking in:
Monday Jan 12
10:30am - 11:00am
The Z Suite Meets the CMO: Insights into how Gen Z Is using AI to shop for fashion
This interactive session will feature the CMO of one of the hottest apparel brands beloved by Gen Z in discussion with members of The Z Suite. Learn firsthand how Gen Z integrates AI into their shopping experiences, customer service interactions and personal lives and gain insight into what they expect from the social platforms where they discover products and make purchases. Curious about Gen Z’s perspective on AI-enabled customer experiences and how they make purchasing decisions? Engage directly with a group of sharp, thoughtful Gen Z consumers in this interactive session.