Forecasting consumer demand/ buying behavior for everyday, always in stock items.
Churchill’s Replenishment Demand Forecaster (RDF) is powerful software that enables retailers to accurately forecast these basic items. One of the hallmarks of RDF is its ability to handle either high volume or fractional velocity forecasting. Forecasts can be daily, weekly, monthly or periodic demand at the distribution center or store levels. Seasonal Profiling presents special challenges and RDF offers two solutions including an automatic profile generator (PCB). “Day of the week” and “week of the month” event-shifting algorithms are included. Additionally, retailers can also better manage their “in-stocks” by using RDF’s dynamic model stock algorithms. From forecasting for products that sell less than one unit a week, to the need to process millions of forecasts per hour, Churchill’s RDF software has the functionality, scalability and power to do it all.