TransactionTree™ is the leading provider of digital receipt solutions for the retail industry and other transaction-oriented enterprises. Based in Atlanta, Georgia, TransactionTree™ was established in 2008 by forward-thinking, green-thinking innovators seeking technological solutions to common environmental business challenges in ways that also increase sales and cement customer loyalty.
Today, TransactionTree’s, patented technology, transforms every sales receipt into an opportunity to increase customer satisfaction, support loyalty programs, and enhance relationships while reducing retailers’ carbon footprint. Transactional e-mail messages and online access pleases customers, because they avoid handling BPA-tainted thermal receipt paper, plus they can organize, store, and retrieve their digital receipts anywhere, anytime. At the same time, e-mail receipts save business owners from using as much receipt paper. Digital receipts also give business owners dynamic, personalized content regarding their customers’ contact information and preferences.
Not all Digital Receipts, Electronic Receipts, and Paperless Receipts are the same. The act of e-mailing a customer’s receipt as the only action of the process leaves the customer experience as cold and distant as handing unnamed customers a piece of paper as their final act in the store. A well-thought-out dynamic digital receipt strategy through Transaction Tree, however, enables you to build a two-way relationship with every customer who opts into the program. Those relationships empower your marketing team to provide personalized content for each transaction, content that is relevant to that specific customer. Imagine, for example, being able to remind customers to reorder, when their supply of a favorite product might be running low. The possibilities are endless.
Let Us Show You What Dynamic Receipts Can Do
Dynamic Receipts put the power in the hands of the retailer and maximize the potential of digital receipts. Dynamic Receipts can be customized to highlight key promotions, savings summaries, targeted messages, and more.
Integrating Smarter First-Party Data
Marketers have long relied on expensive and limited options that focus on customer retention and growth but have sacrificed new customer acquisition due to budgetary, time, or accessibility constraints. And in an omnichannel marketing environment, relying solely on data collected from loyalty programs or ecommerce transactions is not a way to build continued success.
Here at TransactionTree, we understand that the right data can make all the difference in both short- and long-term scalability; as long as you have unified information across multiple channels that provide you with proper insight. That’s because divergence and convergence both happen throughout the marketing, sales, and customer-building process.
That’s why we provide clients with a more unified Customer Data Platform (CDP) that provides a holistic view of every channel—or one that allows you to view total customer value which can then be leveraged into your marketing plans.
Whether you’re an entrepreneur launching a startup or a business owner looking to develop consistent growth and customer engagement, there’s a lot you have to manage to keep moving forward.
That means that marketing often takes a backseat to your customer engagement, or your engagement falls short and your customers don’t feel like they’re the priority. That’s why we have to give you a hands-free, omnichannel experience that finds proper balance for both through mobile, online, and in-store marketing and advertising experiences that seamlessly transition between one another instantaneously.
Our business-focused, customer-inspired marketing system allows for more personalized messaging while maximizing business agility, letting you stay ahead of the competition, meet customer expectations, and still increase growth and stability through integrated marketing efforts that can be scaled to your business, budget, or vision for the future.