Full Conference Pass

If you have a challenge, you'll find a solution in the Expo. Browse the floor and discover the latest retail technology and solutions.

The NRF Innovation Lab showcases the latest applications in artificial intelligence, augmented reality, machine learning, facial recognition, robotics, and more. This immersive exhibit, which includes over 50 visionaries from around the globe, tracks the latest developments in retail’s tech transformation.

From AI and AR advancements to the latest applications, the Startup Zone lets attendees experience emerging tech from the industry’s best startups.

Enjoy the many lunch options available throughout the Javits. Options include Food Truck Alley on Level 2, outside the shuttle drop off area in front of the building, the food court located on Level 1, or various concession stands throughout the building.

Time for a drink! Unwind from a busy day and stroll through the aisles to take in the latest visionary retail tech.

Connect with retailers from around the world as NRF welcomes our international attendees to NRF 2021.

Let us treat you to drinks and hors d'oeuvres to welcome you to NRF 2021. Celebrate the industry as we propel forward and build the future of retail together.

'Donut' miss free coffee and donuts to start your day.

If you have a challenge, you'll find a solution in the Expo. Browse the floor and discover the latest retail technology and solutions.

The NRF Innovation Lab showcases the latest applications in artificial intelligence, augmented reality, machine learning, facial recognition, robotics, and more. This immersive exhibit, which includes over 50 visionaries from around the globe, tracks the latest developments in retail’s tech transformation.

From AI and AR advancements to the latest applications, the Startup Zone lets attendees experience emerging tech from the industry’s best startups.

Shopping in the Covid 19 era accelerated features that had been set in motion before retailers faced temporary store closures. Customers were already using the physical space in new ways--BOPIS, showrooms, pick-up-only stores, brand billboards, delivery posts, community centers and of course--shopping online. And these immediately became the most dominant ways we shopped. But will shopping revert back to resemble the past or will it remain in the present?

From buy now pay later, to digital wallets and peer to peer lending, what digital payment innovations are proving to be the most effective in driving retail sales growth.

Enjoy the many lunch options available throughout the Javits. Options include Food Truck Alley on Level 2, outside the shuttle drop off area in front of the building, the food court located on Level 1, or various concession stands throughout the building.

Conversations surrounding diversity, inclusion and social good in the fashion industry have been amplified in the last 12 months, yet the billion-dollar market for adaptive and inclusive apparel remains largely untapped. Big name retailers such as Zappos and Tommy Hilfiger are leading the market forward, while others like The Phluid Project are pushing the industry toward acceptance and values that affirm the queer and transgender community. Join the pioneers in this space as they discuss progress and plans to make inclusivity and more prominent in the near future. 

More details on this session coming soon!

Online retailers have been chasing the ultimate goal of one-to-one marketing by developing individually-personalized messages for each customer, with clickthrough rates that near 100%...or so the dream goes. However artificial intelligence is now pushing the personalized marketing nirvana nearer to reality.

Grab a snack while strolling through the aisles to take in the latest cool retail tech.

Hands-off has become the operative way of doing business. Drones, robots, autonomous vehicles - retail companies say everything is in play in the quest to deliver product safely, efficiently and in a timely fashion. But with these next generation tools of product fulfillment soon to be routine, will federal regulations and societal norms press the brakes on futuristic retail tech?  

TikTok, the short-video social platform has seen a meteoric rise, being downloaded over 1 billion times. This growth comes largely from a Gen Z audience, at a time when American social media apps have stagnated user growth. As brands explore opportunities to engage and capitalise on this platform, this session will provide insight from brands who have succeeded in building business on the platform and provide practical advice on the approach to take, as well recommendations on the most effective format, look and feel of content for this platform. 

Time for a drink! Unwind from a busy day and stroll through the aisles to take in the latest visionary retail tech.

'Donut' miss free coffee and donuts to start your day.

If you have a challenge, you'll find a solution in the Expo. Browse the floor and discover the latest retail technology and solutions.

The NRF Innovation Lab showcases the latest applications in artificial intelligence, augmented reality, machine learning, facial recognition, robotics, and more. This immersive exhibit, which includes over 50 visionaries from around the globe, tracks the latest developments in retail’s tech transformation.

From AI and AR advancements to the latest applications, the Startup Zone lets attendees experience emerging tech from the industry’s best startups.

More details on this session coming soon!

The next big thing in the healthcare ecosystem will be a customer-centric model of care. Everyday healthcare is evolving from more traditional medical office settings to retail, home and virtual-based options. The goal: to provide a better and more targeted experience for consumers that leverages daily life activities with home and virtual care services. 

Enjoy the many lunch options available throughout the Javits. Options include Food Truck Alley on Level 2, outside the shuttle drop off area in front of the building, the food court located on Level 1, or various concession stands throughout the building.

More details on this session coming soon!

Hear how these essential and non-essential retailers successfully adapted and survived the retail challenges of 2020 as they share lessons learned from the pandemic and share clear examples of pivoting to meet customer requests. Fast forwarding to the opportunities and adaptations that followed, revelations uncovered in the form of new products, processes or ways of looking at adversity, as well as their new trajectory and how they intend to use history to be prepared for the next wave of change. 

More details on this session coming soon!

Grab a snack while strolling through the aisles to take in the latest cool retail tech.

More details on this session coming soon!

Time for a drink! Unwind from a busy day and stroll through the aisles to take in the latest visionary retail tech.