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January 11: Opening Party

January 12–14: Conference & Expo

Jacob K. Javits Convention Center | NYC

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Retail Media Networks

Take a deep dive into in-store media networks

What’s In Store for Retail Media Networks brings together global innovators from top brands and retailers to redefine in-store retail media for maximum marketing impact and conversion.

Key topics that will be covered include:

Leveraging in-store audiences— which are 84% larger than those on digital—to boost results
Using in-store data to amplify Connected TV (CTV) performance
Differentiating DOOH from digital shopper marketing
Evolving brand and retailer organizational structures
Navigating the 2025 merger and acquisitions landscape as key players move to strengthen their Retail Media offer

Achieve actionable insights and connect with industry visionaries at the premier event for in-store retail media!

VIEW THE AGENDA

Program details

Date:
Saturday, January 11, 2025

Time:
8:00am – 4:45pm

Location:
Offsite - Pier 60, 60 Chelsea Piers, New York, NY 10011

Cost:
$395 for Retailers
$595 for Non-Retailers

How to register:
This program is open to everyone and can be selected as an add-on item when you register for any NRF 2025 pass (Expo or All-Access).

PLEASE NOTE: Non-retailers can purchase a TICKET ONLY option that DOES NOT include access to Retail's Big Show by clicking here.

Featured Speakers

What’s in Store for Retail Media Networks gets industry experts to address how in-store media networks will deliver new revenue from the physical store while providing massive upper and lower funnel brand marketing and conversion results.

Mark Williamson

Mark
Williamson

AVP Retail Media

Costco

Sarah Marzano

Sarah
Marzano

Principal Analyst

EMARKETER

Patricia Grundmann

Patricia
Grundmann

VP Media & Retail Media/Managing Director OBI First Media Group

OBI First Media Group

Andy Murray

Andy
Murray

Executive Chairman

Saatchi & Saatchi X

Mark Boidman

Mark
Boidman

Partner, Head of Global Media

Solomon Partners

Yara Daher

Yara
Daher

Retail Media Consultant

IAB Europe

Mark Mathews

Mark
Mathews

Executive Director, Research

National Retail Federation

Nik Rochnik

Nik
Rochnik

Senior Director, Product Management, Retail Media

Albertsons Companies

Paul Martino

Paul
Martino

VP and Senior Policy Counsel

National Retail Federation

Quentin George

Quentin
George

Partner

McKinsey & Company

Saturday, January 11

8:00am - 8:30am

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

8:30am - 8:40am

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Welcome: What's in Store for Retail Media, presented by STRATACACHE and NRF

8:40am - 9:00am

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Presentation: Harmonizing disruption: Reconciling the driving forces of RMNs and the future, featuring Andy Murray, Executive Chairman, Saatchi & Saatchi X

9:00am - 9:40am

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Presentation and panel: Transitioning from a merchant to a media mindset, featuring Quentin George, Partner, McKinsey & Company and Omer Gajial, EVP Chief Merchandising and Digital Officer for Albertsons

9:40am - 10:00am

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Retailer keynote presentation: Retail media as an organizational principle - The Costco Advantage, featuring Mark Williamson, AVP Retail Media, Costco

10:00am - 10:20am

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Retail change maker interview: Mark Williamson, AVP Retail, Costco interviewed by Sarah Marzano, Principal Analyst - Retail Media at EMARKETER

10:20am - 10:45am

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Retailers get real: How Carrefour sees the in-store RMN opportunity, featuring Alexis Marcombe, Global CEO of Unlimitail (Publicis & Carrefour)

10:45am - 11:05am

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Networking break

11:05am - 11:20am

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Presentation: Retail or media - Strategic turning point, presented by Robert Jozic, Managing Director of Schwarz Media

11:20am - 11:40am

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Fireside: Retail or media - Strategic turning point with Robert Jozic, Managing Director of Schwarz Media and George Ivie, CEO, Media Rating Council

11:40am - 12:00pm

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Presentation: In-store RMN: Expect the unexpected, 2025 market and M&A analysis, featuring Mark Boidman Partner, Head of Global Media at Solomon Partners

12:00pm - 1:00pm

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

1:00pm - 1:40pm

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Panel: Brands get real: In-store RMN - Performance media, upper funnel, or both? Moderated by Lauren Johnson, Deputy Editor of Retail Media and Commerce, Adweek, with Mike Sallette, Vice President, Media, Licensing, & Sponsorships, Danone North America

1:40pm - 2:20pm

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Panel: Powering the CTV/RMN flywheel with Jayesh Rajdev, Controller of Advanced Advertising, ITV

2:20pm - 2:45pm

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Panel discussion: Unlocking the power of retail media measurement, featuring Manolo Almagro, Senior Director of Customer Experience and Innovation, Publicis Sapient, and featuring Nik Rochnik, Senior Director, Product Management, Retail Media, Albertsons

2:45pm - 3:25pm

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Global playbook for in-store retail media: Lessons from the worldwide leaders and innovators, featuring Patricia Grundmann, VP Media and Retail Media MD OBI First Media Group, Christian Raveaux, Head of Retail Media Connect, REWE Group

3:25pm - 3:45pm

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Afternoon break

3:45pm - 4:30pm

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

USA storming the store: The American scalers, with Michael Krans, VP Macy's Media Networks, moderated by Jeffrey Bustos, VP Measurement Adressability Data, Retail Media IAB

4:30pm - 4:45pm

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

Recap discussion: Learning to swim

4:45pm - 4:55pm

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks

4:55pm - 6:00pm

Pier 60, 60 Chelsea Piers, New York, NY 10011

|Retail Media Networks