Dane Mathews
Chief Digital & Technology Officer
Taco Bell
As Taco Bell’s Chief Digital & Technology Officer, Dane leads enterprise growth through digital experience strategy for consumers and team members. By integrating Taco Bell’s culture of innovation with agility, automation/AI and platform ownership, the Digital & Technology team “dreams, builds and delivers” transformative experiences that create lasting connections with consumers and team members. Dane also leads Taco Bell’s digital transformation, launching new operating models and capabilities to accelerate the company’s enterprise growth agenda.
Prior to joining Taco Bell, Dane spent 15+ years in product development, marketing, merchandising, media, digital commerce, analytics and transformation at some of the most well-known brands including Caesars Entertainment, Target, McDonald’s, and Conagra Brands.
Speaking in:
Monday Jan 12
11:20am - 11:50am
Hungry for Innovation: How AI & Innovation Are Powering the Future of Taco Bell
Taco Bell is leading the way in restaurant innovation – serving up smarter, faster, and more connected experiences through cutting-edge digital tools. In this session, Dane Mathews, Taco Bell’s Chief Digital & Technology Officer, will share how the brand is leveraging AI-driven platforms like Byte by Yum! to transform everything from order accuracy and pricing agility to delivery, team member satisfaction, and operational efficiency. Discover how Taco Bell is using technology to streamline operations, boost real-time decision-making, and create crave-worthy experiences that match the speed and expectations of today’s consumer – while staying true to the bold, innovative spirit of the brand.