Business leaders are reimagining what’s possible by turning to Adobe — leading the way with an agentic AI experience platform built for business growth. By streamlining operations, connecting data and systems, and delivering personalized customer experiences at scale, Adobe helps organizations unlock new levels of agility and intelligence. Powered by agentic AI, Adobe’s unified ecosystem enables teams to modernize their tech stack, make smarter decisions, and shape the future. That’s why visionary enterprises choose Adobe to accelerate innovation, fuel growth, and build customer relationships.
Sunday Jan 11
1:00pm - 1:30pm
Exhibitor Big Ideas Stage 5
Agentic AI is reshaping how customers discover and engage with brands, moving from traditional search to intelligent assistants and natural conversations. Join Tapestry and Adobe to explore how retailers can rethink discoverability, transform marketing workflows and brand engagement with conversational shopping, and design adaptive experiences that continuously optimize for a world where AI agents guide the customer journey.
Monday Jan 12
10:30am - 11:00am
ReturnPro Stage
Join Macy’s Chief Customer and Digital Officer, Max Magni and Adobe's Chief Revenue Officer, Enterprise, Stephen Frieder to explore how Macy’s is advancing its Bold New Chapter strategy in the era of AI - centering on customer obsession, omnichannel innovation, and digital modernization. This not-to-miss session highlights a customer-centric approach to AI and digital transformation, from high-value use cases to scalable experimentation and change management. Discover how Macy’s is transforming customer and marketer experiences with Adobe, through agility, intelligence, and a shared commitment to innovation.
Monday Jan 12
3:15pm - 3:45pm
Exhibitor Big Ideas Stage 5
The Home Depot, the world’s largest home improvement retailer, is reimagining how creativity scales across thousands of products, regions and channels. With custom generative AI trained to reflect its distinctive brand voice and purpose, the company is transforming its content supply chain – accelerating creation, removing silos and ensuring every asset feels authentic. From immersive video to high-impact imagery, they empower teams to produce richer, more relevant storytelling that inspires DIYers and Pros. Join The Home Depot and Adobe to explore how AI is reshaping retail content creation.
