VP, Merchandising Systems and Technologies
Fabletics
Tom Farrell is Vice President of Merchandising Systems and Technology at Fabletics, where he focuses on aligning retail technology with business strategy to support growth, scale, and operational efficiency. With more than two decades of experience in merchandising, planning, and allocation across companies like Five Below and Urban Outfitters, Tom has led a range of transformation initiatives spanning system modernization, process design, and organizational development. His work emphasizes practical innovation—helping teams adopt and integrate technologies that improve decision-making and performance.
Monday Jan 12
10:15am - 10:45am
Exhibitor Big Ideas Stage 1
Siloed planning and execution are hurting retailers. Isolated workstreams, coupled with a lack of visibility, lead to increased costs, slower planning, and lost revenue. Discover how AI and the Blue Yonder Network unlock collaboration across the entire business, connecting you with supplier data in near real-time and delivering end-to-end transparency that translates to real results. By leveraging automated, real-time demand signals, connecting planning and execution across channels, and utilizing unified decision-making backed by AI-driven insights, solving retail silos isn’t a matter of how, but when.
