Head of Brand PR & Talent Relations, H&M Americas
H&M
Noah Gonzalez is the Head of Brand PR & Talent Relations for H&M Americas, where he leads regional strategy across brand publicity, celebrity and creator partnerships, and cultural storytelling spanning the U.S., Canada, Mexico, Colombia, and Ecuador. With more than 15 years of experience across fashion, entertainment, and media, Noah has built a career at the intersection of earned media, digital influence, and modern brand building. In his role at H&M, he oversees integrated PR and talent teams, regional showrooms in New York, Los Angeles, and Mexico City, and works closely with global VIP and creator marketing partners to maximize the impact of campaign talent across multiple platforms. He brings a strong focus on digital-first storytelling, creator commerce, and data-informed strategy to drive relevance and cultural connection.
Outside of his professional work, Noah has recently served on the boards of both the Hollywood Food Coalition and Los Angeles Pride, reflecting a long-standing commitment to community impact and advocacy.
Monday Jan 12
1:00pm - 1:30pm
Javits North, Level 4, Logicbroker Stage
As influencer marketing continues to evolve, brands are finding new ways to identify creators that will connect meaningfully to their community, as they look to manage and measure investment across social, digital, and affiliate marketing. In this session we speak to H&M, American Eagle and Walmart who have forged successful creator partnerships, building meaningful collaborations.
