Head of Marketing, Events + Culture Forecasting
WGSN
Cassandra is a consumer forecaster and digital futurist. Her work looks at the evolving nature of human connection and how digital media and technology are reshaping culture and consumer identities and lifestyles.
Cassandra is an accomplished speaker appearing at The Cannes Lions International Festival of Creativity in France, NRF’s Big Show in New York, OnBrand in Amsterdam and Spikes Asia. Her work and opinions have been featured in Forbes, The Guardian, GQ, Vogue Business, Refinery29, BOF and many other major global outlets. Cassandra was named the host of WGSN’s Create Tomorrow podcast in 2024. Check out the latest episodes here.
Alongside WGSN, Cassandra is an adjunct professor teaching an assortment of undergraduate courses across a range of disciplines including trend forecasting, fashion writing and media studies at Long Island University (where she sits on the advisory board for its fashion programme) as well as FIDM/Arizona State. She has been a featured guest lecturer at Domus Academy in Milan and Parsons School of Design in New York.
Sunday Jan 11
1:00pm - 1:30pm
Mirakl Stage
In this session, Futurist Cassandra Napoli identifies the global drivers set to influence consumer behavior by 2028. From the implications of a fractured trust and a climate-impacted world to the rising importance of tactility at retail, she will explore both the domestic and global forces that will shape the sociocultural and business landscape in the years ahead.
