Sr. Director, Product Management
Ericsson
Anthony Lawson is a seasoned enterprise networking leader with over 25 years of experience spanning traditional wired and Wi-Fi infrastructure, 5G cellular wireless, Secure Access Service Edge (SASE), and AI-driven network management. His deep technical knowledge and forward-thinking approach have consistently driven innovation in both telecommunications and cybersecurity. Anthony is dedicated to helping organizations navigate complexity and stay ahead in today’s rapidly evolving digital landscape.
Monday Jan 12
1:30pm - 2:00pm
Exhibitor Big Ideas Stage 1
In today’s fast-paced retail and event environments, every second counts especially at the checkout. When surges in network demand slow down Wi-Fi, customers face delayed or failed credit card transactions, leading to lost sales, unprocessed inventory, and a diminished brand experience.
This session explores how T-Mobile for Business ensures seamless operations by prioritizing point-of-sale traffic during periods of network congestion. By intelligently allocating bandwidth to critical applications such as payment terminals, inventory trackers, and ticketing systems, businesses can maintain reliable connectivity when it matters most.
Learn how network slicing transforms connectivity from a shared resource into a business advantage keeping transactions smooth, customers satisfied, and revenue protected.