Consumer spending is holding up, but the mix tells a more complex story. Explore the latest data on how staples vs. discretionary categories are evolving. Discover how shopping patterns differ across high vs. low spend groups, what we’re seeing in trips and basket sizes across key categories such as households make trade-offs, and how these insights can help improve your pricing, promo, and assortment strategies.

Consumer Insights Studio brings our industry’s most trusted shopper data to life through interactive, real-time demos designed for retail decision-makers. Developed by a team of experts from the National Retail Federation, Affinity Solutions and Pyxis by Bain & Company, the Consumer Insights Studio delivers a robust data suite designed for retailers to support smarter decision-making and drive business growth. From customizable dashboards with GenAI-powered insights to custom projects and direct data feeds, we provide flexible options to support your decision-making, with expert guidance along the way.

Stop by to see the data. Stay for the conversation.

Learn more about the Consumer Insights Studio.