Harmonya helps retailers and CPG brands understand what shoppers care about, at the product level, in real time.
Most teams rely on limited, static product data that hides the reasons behind performance. Harmonya connects product listings and verified consumer reviews, enriches product data with this shopper language, and links those signals to sales. The result is a clear view of what is driving demand, where momentum is building, and how brands and categories are shifting.
Teams use Harmonya to answer practical questions such as: Why is one product gaining share while another stalls? Which claims, ingredients, or benefits resonate right now? Where are competitors changing their positioning? What white space exists across retailers and categories?
Our platform supports consumer insights, category management, marketing, and ecommerce teams with a shared source of truth for product data. It surfaces emerging trends early, clarifies competitive differences, and supports faster decisions across assortment, messaging, and activation.
Harmonya also offers an interactive Insights Agent that lets teams ask questions in plain language and get instant answers grounded in real shopper feedback and sales context. It reduces time spent building reports and increases time spent acting on insight.
For companies navigating rising shopper expectations and agentic commerce, Harmonya provides the clarity needed to keep pace with the market and stay aligned with how consumers actually shop.