Salesforce is the #1 AI CRM, helping retailers become Agentic Enterprises—a cutting-edge model where associates and AI agents collaborate to drive customer success and exceptional shopping experiences.
Our unified platform seamlessly connects your customer data, AI capabilities, and Customer 360 applications on a bedrock of trust and governance. This empowers your organization to orchestrate every decision, inventory process, and customer interaction with real-time context, whether in-store or online.
Grounded in our values of trust, customer success, innovation, equality, and sustainability, Salesforce elevates associate performance, accelerates purchasing decisions, and deepens customer loyalty. We empower every employee—from the store floor to the corporate office—to work side-by-side with AI coworkers to sell more, respond faster, and operate your entire retail chain with greater efficiency.
Sunday Jan 11
11:00am - 11:30am
Exhibitor Big Ideas Stage 5
Explore how AI is transforming the shopper journey and learn how top retailers are using Salesforce to become agentic enterprises to connect with customers, employees, operations & agents in a whole new way.
Sunday Jan 11
2:00pm - 3:00pm
Exhibitor Big Ideas Stage 4
Discover how agentic unified commerce connects digital commerce, stores, and OMS to drive conversion, reduce costs, and deliver faster time to value across the entire customer journey. We’ll explore:
Conversational Retail: Move beyond traditional search with the announcement of Guided Shopping v2 and Contextual Search, designed to create personalized, high-converting interactions that feel like a dedicated sales associate for every customer.
Scale Merchant Productivity: Uncover how Agentic Merchandising and OpenAI Syndication allow you to expand your reach and make smarter, data-driven decisions without increasing headcount.
Orchestrate Store, Fulfillment & Service: See how a unified foundation enriched by Agentforce enables Cost-Based Routing and POS Agents, driving efficiency from the warehouse to the retail floor.
Sunday Jan 11
3:15pm - 3:45pm
Exhibitor Big Ideas Stage 5
Learn how to scale your marketing team leveraging data and AI agents to create, personalize, and optimize campaigns - building lasting loyalty through two way conversations.
Monday Jan 12
1:30pm - 2:00pm
Exhibitor Big Ideas Stage 5
AI was the star of the show this holiday season. LLMs drove web traffic while branded agents influenced sales growth in new ways. How are today's retailers responding to these changes (and others) are how are they planning for the future? Join us to unpack the holiday shopping season results from over 1.5 billion global shoppers and get actionable perspectives into how to plan for the 2026 holiday season.
