Cognira

Cognira is the leading promotion management solution provider for retailers and wholesalers, making it easy to collaborate across departments, analyze past performance and run smarter, more effective promotions.

Our single promotion solution – PromoAI – leverages data science and AI to effectively manage the entire end-to-end promotion lifecycle:

Promotion Planning:

Streamline the management of campaigns, events, and promotions with a collaborative workflow that enhances coordination across merchandising, marketing, and supply chain.

Promotion Optimization:

Leverage AI driven recommendations to select the best promotion, event, and ad placements, maximizing sales and customer reach.

Promotion Effectiveness:

Gain insights into performance to inform strategies, improve decisions, and facilitate better funding negotiation.

Vendor Collaboration:

Manage trade funds, negotiate terms, and optimize promotions with AI-driven insights and automated alerts to maximize every dollar’s impact.

Delivering better results for our customers:

+8% Increase in promotional sales

+15% Increase in margin

-25% Reduction in promotional planning labor