National Retail Federation (NRF) is committed to providing a safe, productive and welcoming environment for all Big Show participants. All participants are expected to abide by the NRF Code of Conduct. This policy applies to all NRF programs, including those held outside of the host facility (e.g. Tours, Add-On events).
Badge Usage:
Each attendee must wear the Event badge issued by NRF at all times.
Participants must keep their Event badges visible.
Badge exchange, trading, or selling is prohibited.
In accordance with applicable data privacy laws, you acknowledge that your contact information will be shared with relevant exhibitors when you agree to have your badge scanned.
Access and Conduct:
Access to event areas is limited based on pass type.
Solicitation outside of booth space (suitcasing) is prohibited unless approved by NRF in writing.
Attendees must be at least eighteen (18) years old.
Business casual or traditional attire is recommended.
Electronic devices must be off or set to silent/”do not disturb” during educational sessions.
Presentations, postings and messages outside of approved spaces are not permitted without approval from NRF.
NRF reserves the right to remove such messages and potentially ban sources of those solicitations, including but not limited to flyers.
Disruptive Behavior:
Disruptive conduct, activities, and related materials are prohibited unless specifically approved by NRF in writing.
Photographing, videotaping, or transmission of the Event or any part of it is prohibited without NRF’s written approval.
Disruption of presentations during sessions, in the expo hall, or at other events organized by the NRF throughout the meeting is not permitted. All participants must comply with the instructions of the moderator and any NRF event staff.
Smoking is prohibited inside the Javits Convention Center.
Enforcement:
NRF makes all final decisions on who has access to the Event.
NRF reserves the right to remove any person from the Event for violating rules or exhibiting objectionable, disorderly, or disruptive conduct.
NRF has the right to confiscate badges of violators.
NRF reserves the right to change rules at any time.
Harassment, intimidation or discrimination in any form.
Abuse of any attendee, speaker, volunteer, exhibitor, NRF staff member, service provider or other conference guest.
Examples of abuse include, but are not limited to, comments related to gender, sexual orientation, disability, physical appearance, body size, race, religion or national origin.
Processing and Payment:
Registrations will not be processed without FULL PAYMENT.
All registrants must use their own, valid business email address.
Individuals must register under the company they work for.
Cancellation and Substitution:
Cancellations must be requested in writing by emailing nrfbigshow@maritz.com.
Cancellations on or before December 10, 2026, will receive a 100% refund.
No refunds for cancellations postmarked after December 10, 2026 (11:59 p.m. ET).
Non-attendance does not constitute cancellation or refund.
Substitutions can be made in advance by emailing nrfbigshow@maritz.com.
Onsite substitutions are allowed if original registration badge has not been printed.
Substitutions are permitted provided the replacement attendee is from the same company, registers with an email address that complies with our retail registration rules, and holds a title that aligns with the company's Business-to-Consumer (B2C) division.
Lost/Stolen Badges:
Lost or stolen badges are subject to replacement fees.
Replacement fees for lost badges are equal to the original cost of the badge.
Replacement fees for expo passes that were free are $500.
You can procure a new badge at a Registration Assistance counter.
Replacement fees are non-refundable.
Media Release Waiver
As a meeting participant, it is understood that NRF may, at its option, take photographs, videos, or recordings of NRF events, which may include your likeness or participation, and reproduce them in NRF news, educational, or promotional material, whether in print, electronic or other media, including the NRF website (www.nrf.com) By participating in NRF meetings and events, you hereby grant NRF permission to make, use and distribute such items, and waive any rights to seek payment or compensation.
NRF Event Logo Use
Requests regarding the use of NRF event logos must be submitted in writing to Paul Kriebs (KriebsP@NRF.com).
Industry Partners/Non-Retailers
Non-exhibitors cannot solicit sales or leads on the tradeshow floor.
This policy is in place to protect the interests of exhibitors.
We appreciate your cooperation and adherence to these rules and regulations for Retail’s Big Show!
