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Mark Rooks

Mark Rooks

VP, Creative, Sponsorship, & Entertainment

DICK's Sporting Goods


Mark Rooks is a seasoned marketing leader with extensive experience in brand building and strategic partnerships. He drives innovative marketing campaigns and storytelling to connect with athletes and sports fans.

At DICK'S, Mark oversees an in-house content studio —Cookie Jar & A Dream Studios—focused on creating engaging sports stories that reflect the brand’s active lifestyle and passion for sport. He also manages partnerships with major sports organizations like the WNBA, LA28/Team USA, Boston Celtics, Boston Red Sox, and others, helping to build loyalty and drive sales.