CEO & Co-Founder
Thrive Market
Nick Green is the co-founder and CEO of Thrive Market, the online membership platform with a purpose-built approach to make healthy living easy and accessible for all. Since launching in 2014, Thrive Market has grown to more than 1.7 million paying members. By offering a curated assortment of more than 7,000 better-for-you groceries, home goods, and personal care products, including more than 600 innovative owned brand items, members can easily access and shop for the highest-quality products at members-only prices with data-driven personalization, including AI-assisted shopping to meet their unique, individualized healthy living goals.
Thrive Market has also been recognized as a leader in regenerative agriculture, carbon-neutral shipping, and Zero Waste operations. In 2020, the company became the nation’s largest grocer to receive B Corp Certification, and in 2024, became the first e-commerce company to accept SNAP EBT online, underscoring its mission to expand access to healthy living. For every paid membership, Thrive Market also donates a free membership to a family in need.
Green lives in the Venice neighborhood of Los Angeles, CA with his wife, Carolina, and their four children.
Sunday Jan 10
10:45am - 11:15am
A 75-minute session that will bring together influential retail DTC founders for an honest, three-part exploration of what it takes to build a company from idea to impact. The series follows the founder's journey through the initial bet, the inevitable pressure tests, and the long view required to create an enduring business. Through candid conversations, panelists will share pivotal decisions, hard lessons, and outlooks on the future of retail and consumer brands. Moderated by veteran retail executive, investor and advisor, Ken Pilot, this first of its kind Big Show session is not to be missed.