Vice President of Global Digital Marketing at Domino’s
Domino's Pizza
Mark Messing is Vice President of Global Digital Marketing at Domino’s, where he leads the company’s customer experience strategy across digital ordering, loyalty and retention, personalization, and strategic partnerships. His work focuses on making every interaction with Domino’s easier, more relevant and more valuable for customers, while using technology and data to build stronger long-term relationships. During his career at Domino’s, Mark has held leadership roles spanning eCommerce, customer marketing and digital innovation, helping evolve how one of the world’s largest restaurant brands connects with customers across an increasingly complex digital ecosystem.
Tuesday Jan 12
11:30am - 12:00pm
HP Stage, Javits North, Rm 411
Shopping and checkout are increasingly happening outside retailers’ owned storefronts, across marketplaces, social platforms, delivery apps, AI assistants, and embedded commerce experiences. As the path to purchase becomes more fragmented, maintaining ownership of the customer relationship is becoming more complex. This session will explore how retail leaders can evaluate emerging commerce channels, protect the customer relationship, and stay connected to customers wherever they choose to buy.
