Gigi Guerra

Gigi Guerra is a VP of Marketing at Target, where she leads the Creative Curation team across talent partnerships, experiential events, enterprise styling, special projects—including the Soho concept store—and designer collaborations. Her work has brought partnerships to life with brands such as Roller Rabbit, Victoria Beckham, Hunter, Kate Spade, LoveShackFancy, Marimekko, Stoney Clover Lane, LEGO, and Levi’s.

Prior to Target, Gigi was VP of Marketing at Madewell, where she was part of the core team who helped build the brand from launch. She had a previous life in the media world at Condé Nast, working as an editor and writer for national women’s magazines including Lucky, and is a Parsons School of Design graduate.

Gigi grew up all over the US, moving constantly throughout her childhood, and has called NY home for many years. She’s the mom to twin boys.