CEO
The Retail Doctor
Bob Phibbs, CEO of The Retail Doctor®, has spent 30 years teaching retailers how to sell. He has trained more than 250,000 associates in 17 countries for brands including LEGO, Seiko, and Brother.
He is the founder of RetailDoc.com and creator of SalesRX, the online training platform that turns frontline selling into a measurable profit strategy. With SalesRX+, he brings AI roleplay coaching to store teams so associates practice selling before they practice on your shoppers.
Before founding The Retail Doctor, he was CMO of It's A Grind Coffee, which he helped grow from a single store to more than 130 locations and the second fastest growing business in Los Angeles County two years running.
He is the author of The Sales Floor Problem, hosts the podcast Tell Me Something Good About Retail, and writes a weekly newsletter read by 100,000 retail owners and managers. A LinkedIn Top Voice with 400,000 followers, he has been featured on ABC, FOX, MSNBC, and PBS, and in The New York Times, Entrepreneur, and The Wall Street Journal.
A Certified Speaking Professional (CSP®), he has spoken on five continents and earned the World Retail Forum's Innovation Leadership Award. From Manhattan to Mauritius, audiences leave his sessions with words they can use on the floor the next morning, not a list of principles.
His message is simple: technology can move product, but only a person can change a shopper's mind.