Kick off NRF 2027: Retail's Big Show by joining retail's most influential leaders for the annual Vendors in Partnership (VIP) Awards Celebration, co-hosted by the National Retail Federation.
Held at the iconic Gotham Hall in Midtown Manhattan on Friday, January 8, 2027, from 6 – 10 p.m., the VIP Awards celebrate the leaders, organizations, partnerships and innovations transforming the retail industry. Judged by an independent panel of senior retail executives, the awards recognize those creating measurable business impact through trust, collaboration and a shared commitment to advancing the retail ecosystem.
More than an awards program, the VIP Awards is the annual gathering of a community dedicated to improving how business gets done. As technology accelerates and the retail landscape evolves, VIP brings together retailers, solution providers, brands, investors, advisors and industry leaders who believe lasting success is built through transparency, mutual understanding and long-term partnership.
