Verve Retail Media, part of Verve Group SE, is the retail media platform that plans on actual sales data instead of demographics. Brands see how their market share is trending in every ZIP code, across retailers, before the first dollar is spent, and put their media where the brand has the most upside. One booking activates the full funnel: CTV and mobile through Verve Group’s own reach, social, in-store media and checkout offers across owned and partner retail networks, connected by the shopper’s mobile wallet from the couch to the checkout. The result is a retail media buy that follows the shopper across the whole market, independent of any single retailer.
For retailers, Verve is the asset-light way into retail media: you keep your stores, your hardware and your shopper relationship; Verve brings the platform, national brand demand and the planning intelligence. Live in Germany, now expanding in the US.
