Tasha Cartwright Beachum

Sr. Director, Digital Transformation Core Platforms, PepsiCo Food NA

PepsiCo Food North America

Tasha Cartwright Beachum is Senior Director of Digital Transformation at PepsiCo Foods North America (PFNA), a $20 billion snack and convenient foods business, including Frito-Lay North America and Quaker Foods North America. She is a 25-year veteran of PepsiCo delivering industry leading Retail Execution and Labor Management capabilities to over 35,000 PFNA Frontline Sales employees in the United States and Canada.

Speaking in:

Monday

January 16

11:45 am–12:15 pm

Expo, Level 3, Expo Stage 3

The adaptive retailer: Putting innovation at the center of your business produced by IBM

Retailers and their partners know that to thrive amid the pressures of day-to-day business they must put innovation at the center of everything they do, from their business model to their products and experiences. In this session, dive deep into the digital transformation at PepsiCo Frito Lay, and learn about how the $18 billion brand manages the balance between the demands of today and… Read more