Co-Founder & CEO
WorkJam
Monday Jan 12
2:15pm - 3:00pm
Exhibitor Big Ideas Stage 3
Managing multiple brands, formats, and service models across hundreds of locations isn’t easy - especially when every brand must deliver a consistent guest experience. Join this session to hear how TravelCenters of America is simplifying operations and empowering its frontline with WorkJam’s digital workplace platform.
Deborah Shelton, VP of Hospitality Operations Support at TravelCenters of America, joins WorkJam CEO Steve Kramer to share how the company is streamlining communication, standardizing knowledge, and driving productivity across its Starbucks, Burger King, IHOP, and C-Store operations. Learn how TA’s use of WorkJam’s Knowledge Center, Communications, and Training modules is delivering measurable efficiency gains—and what’s next as they expand into task management and flexible scheduling.
Attendees will walk away with practical strategies for orchestrating multiple brands under one digital roof, empowering associates, and improving consistency at scale.