Vice President of Global Marketing Technology
The Coca Cola Company
Shekhar Gowda is vice president of global marketing technology at The Coca-Cola Company. He oversees the company's marketing technology strategy, products, platforms, architecture, product development, and deployment for both global and operating units. Prior to joining The Coca-Cola Company, Gowda was senior vice president of technology at MRM McCann, part of IPG. He managed digital transformation and customer experience solutions for Fortune 100 clients and established the Adobe Center of Excellence for McCann/IPG. Earlier, he led architecture and product development teams for clients like General Motors Corporation and Dialog Direct.
Before his tenure at MRM McCann, Gowda led diverse teams in architecture design and product development. He lives in Atlanta, Georgia, with his family. He holds a bachelor's degree in computer sciences from the University of Mysore, a master's in computer science and engineering from Oakland University, and an MBA from the Ross School of Business, University of Michigan.
Sunday Jan 11
11:00am - 11:30am
Exhibitor Big Ideas Stage 4
AI and intelligent agents are reshaping retailers and consumer goods brands end to end.
Join Kathleen Mitford, Corporate Vice President of Industry Marketing at Microsoft, alongside Leo Griffin, GM of Retail & Consumer Goods Digital Strategy Group at Adobe, and Shekhar Gowda, Vice President of Global Marketing Technology at The Coca-Cola Company, as they share how they’re unlocking Return on Intelligence (ROI) with AI across the business. Walk away with clear actions you can take now to prepare for the next phase of growth.
