Shannon DeVito
Senior Director, Books
Barnes & Noble Inc.
Shannon DeVito currently leads teams at Barnes & Noble focused on campaigns, communication, and book strategy; she began her career as a bookseller in Cleveland, Ohio. She develops and determines priorities, grows initiatives for promotional book strategies, builds publishing partnerships, and leads overall marketing and communication for the company's 680+ stores.
Speaking in:
Monday Jan 12
1:00pm - 1:30pm
Revitalizing customer experience with community-centric strategies: A conversation featuring Kevin E. Kelley and Barnes & Noble
Don’t miss this discussion about the interplay between retail, community dynamics, economic resilience and the quest to build stores that serve as neighborhood cornerstones. Kevin Kelley will be joined by Shannon DeVito, senior director of book strategy and customer experience with Barnes & Noble, for a fireside chat exploring the impact of retail on community and creating store environments that tap into discovery, delight, escape and social bliss.