Phillip Jackson

Phillip Jackson

CEO

Future Commerce


Phillip Jackson is co-founder and CEO of Future Commerce, a culture magazine for the commerce industry. For twenty years, Phillip led the industry by building unique online customer experiences for some of the world’s most recognizable brands. Future Commerce leads the industry with compelling analysis, incisive commentary, cultural insights, and immersive media.

Speaking in:

Tuesday Jan 13

10:30am - 11:00am

Logicbroker Stage

Hungry for Innovation: Inside Taco Bell's tech-driven evolution

Digital innovation is reshaping every corner of the restaurant and retail landscape, impacting everything from mobile apps to kitchen operations. As part of Yum! Brands’ expansive ecosystem, Taco Bell is leveraging technology to boost agility and elevate both team and guest experiences at scale, supported by enterprise platforms like Byte by Yum! that enable smarter, faster solutions across the business. 

In this session, Dane Mathews, Taco Bell’s Global Chief Digital and Technology Officer, will explore how the brand is bringing innovation to life across the customer & team member journeys – from personalization and next-gen digital commerce to AI-powered platforms – showing what it looks like when technology strategy amplifies brand strategy to drive transformational change. Whether you're in QSR, retail, or any consumer-facing industry, this session offers practical insights for building tech-forward strategies that deliver growth at the speed of change.