Phil Granof

Phil Granof
Phil Granof
Phil is an award-winning marketing executive with over 20 years of experience in marketing strategy and brand development. As Chief Marketing Officer of NewStore, Phil combines his analytical and data-driven approach to marketing with a creative vision, overseeing Demand Generation, Product Marketing and Management, Brand Development and Corporate Communications.

Speaking in:

January 17
3:15 pm3:45 pm
Expo, Level 1, Expo Stage 2

What consumers want to see from their favorite brands has changed. Expectations for the in-store experience and store associate capabilities are higher than they’ve ever been. 

Join Adam Lynch, Chief Operating Officer of Marine Layer, to hear his perspective on how today’s shoppers have evolved, and how the brand is enabling its associates with mobile tech solutions to deliver… Read more