Pam Sharma
Director, Talent & Organizational Development
Knix
Speaking in:
Monday Jan 13th
11:00am - 11:30am
Expo, Level 1, Expo Stage 1
Retailers know that moving customers from DTC to an in-store experience needs to make good on the brand promise and feel personalized, seamless and unforgettable no matter where the purchase takes place - and this hinges on removing roadblocks, creating the right environment and enabling staff. Specialty retailer Knix has taken a decade of innovation, and, with a rapidly growing brick-and-mortar presence, empowered its store teams with just-in-time tech and tools needed to build confidence, product knowledge and customer loyalty. Join this session to hear tips and tricks for navigating the evolving retail landscape and building a brand that customers love.
