EVP, Chief Merchandising and Digital Officer
Albertsons Companies
Omer resides as the EVP, Chief Merchandising & Digital Officer, responsible for a wide range of functions including, merchandising, marketing, data, pricing, Own Brands, health, business ventures, and the Albertsons Media Collective. He joined Albertsons in 2020 as the Company’s Executive Vice President, Health & Chief Digital Officer where he was responsible for accelerating growth in our Digital and Pharmacy businesses and expanding our health and wellness solutions. In 2022, Omer added Albertsons Cos. Digital Customer Experience and Ecommerce to his responsibilities, taking a customer-first approach to providing engaging digital and in-store shopping experiences.
Before joining Albertsons Cos., Omer was the General Manager for Amazon Marketplace business, across Hardlines, Softlines, and Consumables categories, for the U.S., Canada, and Mexico. In this role, he led sales, business development, product, program, and fulfillment teams to launch strategic sellers into North America. Prior to Amazon, Omer was with PepsiCo for fifteen years. He started as a Franchise Manager in the West Asia Business Unit and later held several marketing and business development roles in Dubai. Omer worked in Corporate Strategy at PepsiCo’s headquarters in NY and was named VP Global Strategy.
Omer graduated with a BE in Civil Engineering from the National University of Sciences and Technology, Risalpur, and received an MBA from the Johnson School at Cornell University.
9:00am - 9:30am
Pier 60, 60 Chelsea Piers, New York, NY 10011
Presentation and Panel: Transitioning from a Merchant to a Media Mindset
Hosted by Quentin George, Partner, McKinsey & Company
Quentin George is a thought leader in digital transformation and media strategy, known for guiding companies through complex changes to drive growth. At McKinsey, he helps major brands and retailers navigate the evolving landscape of commerce, digital, and in-store media, making him the perfect host for this discussion on retail media's next frontier.
Featuring Omer Gajial, EVP Chief Merchandising and Digital Officer, Albertsons Companies
Omer Gajial leads all digital, in-store, and commerce media initiatives at Albertsons, driving innovation and growth across one of America's largest supermarket chains. With a deep understanding of both digital merchandising and traditional retail, he is uniquely positioned to share valuable insights on balancing in-store experiences with digital transformation.
This panel will bring together Gajial and other senior merchants for a candid conversation on the challenges and opportunities of building a retail media business. They will explore key topics such as:
Expect an in-depth discussion from leaders shaping the future of retail media that covers not only the obstacles but also the potential for in-store media to drive significant business growth.