Co-Founder and CEO
Caliwater
Oliver Trevena is a multifaceted force in entertainment and business, recognized as an award-winning actor, TV host, and entrepreneur. He has appeared in over 15 feature films, including Plane alongside Gerard Butler and Paradox Effect with Harvey Keitel—a performance that earned him the Breakout Actor Award at the 2024 Rome Film Festival.
Beyond the screen, Oliver is the founder of Ollywood Media and the co-founder of Caliwater, the celebrity-backed cactus water brand that has enjoyed sustained growth and popularity as it expands into new markets and retailers. His portfolio spans more than 20 ventures across consumer goods, wellness, and entertainment, where he has collaborated with leading figures in film, music, and sports.
At the intersection of Hollywood and global brand innovation, Oliver continues to shape culture and commerce with vision, creativity, and impact.
Tuesday Jan 13
1:45pm - 2:15pm
Mirakl Stage
The era of growth at all costs is over and the old direct to consumer playbook no longer delivers. Today’s consumers are curators, not bystanders, shaping discovery and deciding which brands thrive. Join Hawke Media CEO Erik Huberman for a data-driven look at what’s next in modern brand building. Drawing on insights from Hawke.AI and hundreds of real world campaigns, Erik will unpack the strategies helping today’s most agile challengers gain share through speed, clarity and cultural relevance. The session will also feature a live roundtable with two breakout brands that have successfully outsmarted larger competitors, optimized spend and built authentic connections without diluting their identity.
