Michael Love

Michael Love

Chief Retail Officer

Boot Barn


Mr. Love has been with Boot Barn since 2014. He has served as our Chief Retail Officer since 2022. He previously served as Senior Vice President of Stores from 2018 through 2022, after previously serving as Senior Vice President of Marketing and Merchandise Planning from 2017 to 2018 and Vice President of Merchandise Planning from 2014 to 2017. Prior to joining Boot Barn, Mr. Love was with Claire’s Stores, Inc. from 2010 to 2014, where Mr. Love served as Vice President of Merchandise Planning and Allocation. Before joining Claire’s Stores, Inc., Mr. Love served as Vice President Divisional Planning Manager for Kohl’s Corporation from 2008 to 2010. Mr. Love served in a variety of merchandising and planning roles first at Federated Department Stores, then at May Department Stores Company, Inc. and Macy’s Inc.

Speaking in:

Monday Jan 12

10:15am - 10:45am

Exhibitor Big Ideas Stage 3

The AI advantage

Learn how leading retailers are using advanced footfall analytics and AI-driven insights to solve real-world challenges like labor planning and layout optimization. Explore innovations including re-identification, staff exclusion, demographic insights, and journey mapping - tools that reveal how shoppers move, behave, and engage. Hear directly from a top retailer applying these technologies to drive smarter decisions. Moderated by Sterling Raehtz, Head of Sales at ShopperTrak Analytics at Sensormatic Solutions, this session will equip you to turn in-store behavior data into powerful, AI-enhanced retail strategy.