Marina Canto

Marina Canto
Marina Canto
Product Director
Vivara
Marina has 20+ years retail experience including 14+ at Vivara, the most awarded brand within jewelry category and largest player in Brazil.

Marina started her career at Vivara leading the jewelry development team. She became the watches’ category manager in 2014 and Life's (silver jewelry) category manager in 2016. After the company´s IPO, Life shifted from being a Vivara sub category and became an independent brand – currently the second largest jewelry brand in the country.

Today, Marina is responsible for all product categories, including Jewelry, Life, Watches and Accessories. She is responsible for product development, builds and motivates cross-functional teams, and brings strategic vision and analytical skills to achieve significant success in driving revenue growth, market share and expansion.

Speaking in:

Sunday
January 14
3:15 pm3:45 pm
Expo, Level 1, Expo Stage 2
The last few years have seen widespread technology integration that enables retailers to enhance customer engagement, stay competitive and deliver value to customers in particular through advancements in AI and payment tech. In this session, Givex will discuss the future of payments in the retail industry, as well as how AI can streamline payment processing, offer faster transactions, analyze… Read more