Director, Office of the Customer
84.51°
Maria Arand is the Director of the Office of the Customer Team at 84.51° and Kroger leading Customer Strategy work. Her work focuses on understanding who today’s shopper is, the trends and forces shaping their behavior in the future, and consulting on how we can better address shopper needs to drive profitable business growth.
Tuesday Jan 13
12:00pm - 1:00pm
Press office, Level 1, 1C 03
Open to registered press and analysts only.
Consumers drove retail spending in 2025, even in the face of an uncertain tariff landscape and continuing concern around inflation. Through it all, they prioritized not only essential categories but also essential times of the year, from Valentine's Day all the way through the Winter Holidays. Beneath the surface, however, shoppers behaved very differently in terms of how they shifted their budget and managed economic pressures. Join the NRF research team and other leading experts as they discuss how all this played out in the most recent 2025 holiday shopping season and what it means for consumer behavior in 2026. Lunch is provided, first come, first served.
