Liz Bacelar

Liz Bacelar
Executive Director, Global Tech Innovation
Esteé Lauder Companies
Liz is the Executive Director for Global Tech Innovation at Estée Lauder Companies. Her team drives NFT, Metaverse and emerging tech opportunities for our 28+ brands, with the goal of deepening connections and bringing more value to consumers. Prior to her career in beauty, Liz was credited with powering the evolution of “fashion and tech”, connecting top technologies and fashion leaders through her consultancy and global industry events.

Speaking in:

Monday
January 17
11:15 am11:45 am
Javits North, Level 4, Room 404, StarWind Stage
While some scratch their heads unsure of what to make of emerging technologies like Metaverse or NFT’s, Estee Launder is embracing both. Convinced that consumers are ready to step into this tech revolution, this venerable international makeup brand has established a presence in the metaverse and recently launched three editions of a non-fungible token, called MetaOptimist.  Join us for a… Read more