VP, Ecommerce
Saks OFF 5TH
Kristi LeVeque is the VP of Ecommerce at Saks Off 5th, previously at Nordstrom, Verishop, and Wunderman (Microsoft’s Digital AOR). Kristi is known for driving digital growth, elevating customer experience, and building high performing teams. With deep expertise in digital merchandising, brand strategy and data-driven optimization, she leads end-to-end ecommerce initiatives that accelerate revenue and strengthen customer loyalty.
Sunday Jan 11
10:15am - 10:45am
Exhibitor Big Ideas Stage 4
Driving qualified eCommerce traffic is becoming increasingly costly, and engaging shoppers is more challenging than ever. Smart conversion strategies are key to turning hesitant shoppers into confident buyers.
In this session, moderated by Ken Pilot, three retail executives, share how they use real-time, dynamic messaging to help shoppers make faster and more informed purchase decisions.
Learn how AI-powered Social Proof, Attribute Messaging and Dynamic Badging reduce abandonments, boost conversions and increase RPV, with real-world examples, first-hand insights, and practical takeaways on implementation, speed to results, and ROI.