Kristen Riggs

President, Salty Snacks

The Hershey Company

Kristen Riggs oversees the company’s growth strategy, including the consumer intelligence and strategy team, strategic growth platforms, marketing excellence functions, innovation, research and development, and The Hershey Experience. Her focus is to accelerate the company’s enterprise growth.

Riggs is a dynamic Hershey veteran with marketing, sales and commercial operations experience leading billion-dollar businesses across brand marketing and sales. She has a proven track record of transforming operations and cultures to drive growth and profitability. As Vice President and GM of Commercial Planning, she led U.S. Volume Planning and Integrated Business Management along with a range of commercial strategic planning responsibilities.

Speaking in:

Tuesday

January 17

11:15 am–11:45 am

Javits North Level 4, Room 406, UST Stage

Catering to today’s grocery consumer

Consumers are not just picky about food. They’re more discriminating about the store and the shopping experience. Retailers and brands are investing in food and beverage with an eye toward better serving shoppers’ needs on multiple levels - from expanded snack offerings to elevated private label brands that are anything but generic. And, all the while, they’re prioritizing fulfillment options and… Read more