Kelly Brown

Vice President of Stores

Vera Bradley

Kelly leads over 140 ‘Full Line’ and ‘Factory’ Vera Bradley stores along with oversight of the Store Operations team. With over 25 years of experience at organizations including VF Corporation, Gap Inc. and The Walt Disney World Company, Kelly drives sales and profitability by identifying and capitalizing on efficiencies in the business. She is known to build and empower top tier leadership teams while fostering a collaborative, innovative and entrepreneurial environment.

Speaking in:

Monday

January 16

9:15 am–10:00 am

Expo, Level 3, Expo Stage 3

Vera Bradley’s modern store experience lifts productivity, engages associates and meets customer demand produced by Zebra

Retailers today are challenged to satisfy shifting customer expectations while engaging and retaining employees. Hear from Vera Bradley’s CRO, Mary Beth Trypus, and VP of Stores, Kelly Brown, as they explore how workforce management and store operations innovations have helped them create a modern store experience.

Discover how they deployed Zebra’s hardware, software, and service… Read more