Katerina Schneider

Katerina Schneider
Katerina Schneider
Founder and CEO
Katerina Schneider is Founder and CEO of Ritual, a health company that is setting a new standard in the supplement industry through traceable science and traceable sourcing. While pregnant and in search of a prenatal she could trust, Katerina took matters into her own hands and founded the company on the belief that better health begins with better ingredients. She has since pioneered a new standard of high-quality products that are backed by science and the first visible supply chain of its kind. Now as one of the most trusted brands in the category and one of few supplement companies to be a Certified B Corporation, Ritual has had more than a million customers and has the top selling online prenatal multivitamin.

Katerina has been honored on Forbes 30 Under 30, EY Entrepreneur of the Year, Inc 100 Female Founders and Marie Claire’s New Guard 50. Prior to founding Ritual, Katerina was a venture partner, managing a portfolio of over 70 tech investments including Spotify, Uber, Dropbox, and Warby Parker. She previously served as Head of Global Innovation at Atom Factory and as Global Lead of Digital Innovation at Universal Music Group.

Speaking in:

January 16
10:30 am11:00 am
Javits North, Level 4, Firework Stage

CEOs from this year’s “in” DTC brands – Bombas, Ritual, and Clare V. – come together to share what they’re focused on for 2024 and how their teams are navigating a new retail landscape (post-COVID, full of new brands). These talented leaders will discuss topics including:

  • Balancing profitability with growth and a culture of innovation
  • Consumer behavior shaping strategy… Read more