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Karl Haller

Karl Haller
Karl
Haller

Partner, Consumer Center of Competency
IBM
Karl leads the IBM Consumer Industry Center-of-Competence, which serves retailers and consumer goods companies worldwide. He has 25 years’ experience in consumer-facing industries, working with CEOs and leading teams to deliver success where it matters most — the intersection of the customer and the brand. Through experiences at Brooks Brothers, Tommy Hilfiger, The Limited, Doner Advertising and PwC, Karl brings deep insight into disciplines such as strategic planning, brand positioning, analytics, marketing, and customer relationship management.

Speaking in:

Monday Jan 14
10:15 - 10:45 AM
|
Stage 5, EXPO Hall, Level 3
A key to success in the emotionally driven fashion industry is the ability understand, and act on, what consumers want (sometimes before they know it themselves). Leading fashion brands are increasingly turning to AI to increase what they know about... Read more