Jordan Jewell

Analyst-in-Residence, Director, Customer Growth

VTEX

Jordan Jewell is Director of Merchant Growth Strategy and Analyst in Residence at VTEX, where he advises B2C and B2B merchants on how to grow their online sales. Before joining VTEX, he was an industry analyst at International Data Corporation (IDC). At IDC, Jordan launched and ran the Digital Commerce research practice, where he analyzed technology markets, including digital commerce platforms, product information management, order management, and digital marketplaces. He authored studies including IDC MarketScape evaluations on B2B, B2C, and headless commerce. He has been quoted in the Wall Street Journal, Reuters, TechTarget, Adweek, and more.

Speaking in:

Sunday

January 15

2:00 pm–3:00 pm

Expo, Level 1, Expo Stage 2

Maximizing ecommerce profitability for long term growth: Winning strategies from top retailers produced by VTEX

The retail climate has seen a lot of ups and downs recently. Customer acquisition costs have increased dramatically, supply chain challenges have created inventory misalignments, and now inflation threatens retailers' margins. Many firms question whether traditional technology investment methods will pay off long-term.

Based on discussions with leading merchants, we have pinpointed… Read more