Vice President of Loyalty, Personalization, and Analytics
Rite Aid
John has more than 25 years of experience in marketing, much of that focused on the food/beverage and supermarket industries. His experience includes data-driven marketing roles from a variety of perspectives, including Manager of Customer Loyalty Marketing at Shaw's Supermarkets, Vice President of CRM at Symphony EYC (including clients Ahold USA and Rite Aid), and Senior Director of Loyalty at Hannaford. He is currently Vice President of Loyalty, Personalization, and Analytics at Rite Aid.
4:00pm - 4:30pm
Expo, Level 3, Expo Stage 5
Retailers have a price perception problem. While inflation is cooling, consumers are still comparing prices to a pre-Covid world leading to distrust. In today’s climate, price is the single most important driver of retailer preference for shoppers. Are you doing enough to align your strategies with current and future needs of the shopper?
Join as Matt O’Grady, President of the Americas for dunnhumby and other retail leaders unveil exclusive findings from dunnhumby’s latest Retailer Preference Index and discuss the role of pricing, personalization, and assortment and how they can align together to improve trust and drive loyalty with your consumers.
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