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Johanna Murphy

Johanna Murphy
Johanna
Murphy

SVP, Global Digital Commerce and Consumer Marketing
Michael Kors
Johanna Murphy is SVP of Consumer Marketing & Global Digital Commerce at Michael Kors. She leads all commercial channel (Lifestyle Store, Collection, Outlet, eCommerce and Wholesale) marketing in the United States, in addition to leading CRM, Data Science and eCommerce globally.

Prior, she was the Global Chief Marketing Officer of rag & bone, where she was responsible for all marketing, communications, creative and brand initiatives, in addition to store design and visual merchandising. She also owned the eCommerce business and led the brand’s marketing and digital transformations across all channels globally.

Previously, she was VP of eCommerce at Kate Spade & Company where she was responsible for the company’s overall global digital strategy. She helped to triple the eCommerce business, led a major eCommerce and CRM platforming effort and was leading the company’s global digital expansion. She also led the digital launch of the Kate Spade Saturday in the U.S. and Japan, including the acclaimed touch-screen-store-fronts initiative in New York City.

Prior to joining Kate Spade, Johanna held several leadership roles at GSI Commerce, including Vice President of eCommerce where she led the fashion and luxury practice, and Senior Director of User Experience and Design where she was one of the original management team members of the agency now known as True Action. She also previously held Managing Director roles at both Razorfish and Scient.

Johanna has held Board of Director positions at Noodles & Co., and Shop.org, the digital division of NRF. She was a Business Mentor in the CFDA Fashion Incubator Program, named one of the Top 50 Women in Brand Marketing by Brand Innovators and is a member of PTTOW. She has been a featured speaker at many industry events, including SXSW and WWD’s Digital Summit.

Speaking in:

Monday Jan 13
10:30 - 11:00 AM
|
The FQ Lounge, Expo, Level 1, back of 1100 aisle
Amid today’s rising customer demands and non-stop tech evolution, it’s never been more important to understand and to envision a world that supports all people, including women. Female leaders in tech, retail, and business discuss... Read more